Tips for Using Color in Display Ads Written on June 2, 2015. Posted in Blog, Display. Color plays a huge role in display advertising campaigns, yet many marketers overlook this key factor. It’s not surprising since things like call... Continue reading
What is Geofencing and How Can it Benefit You? Written on November 17, 2014. Posted in Blog, Display, Mobile, Search. A new tactic that is worth exploring for your mobile ad campaigns is the use of geofencing. Geofencing is when an advertiser creates a virtual... Continue reading